Privacy Policy

1. Information We Collect

1.1 Information You Provide Directly

When you interact with our Site or services, you may provide us with: Contact Information (Name, email address, phone number); Business Information (Business name, if provided); Appointment Information (Scheduling details when you book a consultation through Cal.com); Payment Information (Payment details processed through Stripe - we do not store your full payment card information); Communication Data (Information you provide when contacting us via email, phone, or SMS).

1.2 Information Collected Automatically

When you visit our Site, we automatically collect certain information through Google Analytics, subject to your browser settings: Usage Data (Pages visited, time spent on pages, referring URLs, browser type and version); Device Information (IP address, device type, operating system); Cookies and Tracking Technologies (We use cookies and similar technologies as described in Section 6).

1.3 SMS/Text Message Data

When you opt in to receive text messages: Phone number and carrier information; Opt-in timestamp and method; Message delivery status and interaction data; Opt-out requests and preferences.

2. How We Use Your Information

• Provide Services: Name, email, phone, business information to deliver marketing and consulting services
• Process Payments: Payment information to process transactions through Stripe
• Appointment Management: Contact information to schedule, confirm, and send reminders for consultations
• SMS Communications: Phone number to send appointment confirmations, reminders, and follow-ups (with your consent)
• Customer Support: Contact information to respond to your inquiries and provide assistance
• Site Improvement: Analytics data to understand how visitors use our Site and improve user experience
• Legal Compliance: Any relevant data to comply with legal obligations and enforce our Terms

3. SMS/Text Messaging Privacy

3.1 Consent and Opt-In

We will only send you text messages if you have expressly opted in to receive them. Consent is obtained when you provide your phone number through our Cal.com appointment scheduling system and complete the booking process. Consent to receive SMS messages is not a condition of purchasing any goods or services from Vestfold.

3.2 Types of SMS Messages

We send transactional and service-related SMS messages, including: Appointment confirmations; Appointment reminders; Follow-up messages related to scheduled consultations; Service updates directly related to your engagement.

3.3 Message Frequency

Message frequency varies based on your appointment activity. You will typically receive 1-3 messages per scheduled appointment.

3.4 SMS Data Retention

We retain SMS-related data (phone numbers, opt-in records, message logs) for: Active opt-in subscribers (Duration of subscription plus 3 years for compliance purposes); Opt-out requests (We maintain opt-out records indefinitely to honor your preferences).

3.5 SMS Data Sharing

Your phone number and SMS data may be shared with: Twilio or similar SMS service providers (To deliver text messages); Cal.com (For appointment scheduling integration). We do NOT sell your phone number or share it with third parties for their own marketing purposes.

3.6 Opt-Out Rights

You have the right to opt out of SMS messages at any time by: Replying 'STOP' to any text message; Contacting us at [email protected] or (415) 969-6076. After opting out, you will receive one final confirmation message, and we will not send further messages unless you opt in again.

4. How We Share Your Information

4.1 Service Providers

We share information with third-party service providers who perform services on our behalf: Stripe (Payment processing, subject to Stripe's privacy policy); Cal.com (Appointment scheduling, subject to Cal.com's privacy policy); Google Analytics (Website analytics, subject to Google's privacy policy); SMS Provider such as Twilio (Text message delivery). These providers are contractually obligated to protect your information and use it only for the purposes we specify.

4.2 Legal Requirements

We may disclose your information if required by law, court order, or governmental authority, or if we believe disclosure is necessary to: Comply with legal obligations; Protect our rights or property; Prevent fraud or security issues; Protect the safety of users or the public.

4.3 Business Transfers

If Vestfold is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control.

5. Data Retention

• Active clients: Duration of business relationship plus 7 years for tax and legal purposes
• Prospect/lead data: Up to 3 years from last interaction, unless you request deletion
• SMS opt-in records: 3 years after opt-out for compliance purposes
• Analytics data: Aggregated analytics data may be retained indefinitely

6. Cookies and Tracking Technologies

6.1 What Are Cookies?

Cookies are small text files stored on your device that help us understand how you use our Site.

6.2 Types of Cookies We Use

• Essential Cookies: Necessary for the Site to function properly
• Analytics Cookies: Google Analytics cookies to understand Site usage and improve performance (if your browser allows)

6.3 Your Cookie Choices

Most browsers allow you to control cookies through their settings. You can: Block all cookies; Accept cookies from specific sites only; Delete cookies when you close your browser. Note that blocking cookies may affect Site functionality. To opt out of Google Analytics tracking, you can use the Google Analytics Opt-out Browser Add-on.

7. Your Privacy Rights

7.1 California Residents (CCPA/CPRA)

• Know: Request disclosure of the personal information we collect, use, and share
• Delete: Request deletion of your personal information (subject to certain exceptions)
• Opt-Out: Opt out of the sale or sharing of personal information (Note: We do not sell personal information)
• Correct: Request correction of inaccurate personal information
• Non-Discrimination: Not be discriminated against for exercising your rights

7.2 All Users

• Access and update your information by contacting us
• Opt out of SMS messages at any time
• Unsubscribe from marketing emails (if applicable)
• Request deletion of your account and data

7.3 How to Exercise Your Rights

To exercise any of these rights, please contact us at: Email: [email protected], Phone: (415) 969-6076, Mail: 1455 41st Ave, San Francisco, CA 94122. We will respond to your request within 30 days (or as required by applicable law).

8. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include: Encryption of data in transit (SSL/TLS); Secure storage of sensitive information; Limited access to personal information on a need-to-know basis; Use of trusted third-party service providers with strong security practices. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

9. Third-Party Links and Services

Our Site may contain links to third-party websites or integrate with third-party services (such as Cal.com and Stripe). This Privacy Policy does not apply to those third-party sites or services. We encourage you to review the privacy policies of any third-party services you use.

10. Children's Privacy

Our Site and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 18, we will take steps to delete such information promptly.

11. International Users

Our services are primarily intended for users in the United States. If you are accessing our Site from outside the U.S., please be aware that your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country.

12. Do Not Track Signals

Some browsers support 'Do Not Track' (DNT) signals. Our Site does not currently respond to DNT signals, but you can control cookies and tracking through your browser settings as described in Section 6.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make material changes, we will: Update the 'Last Updated' date at the top of this policy; Post the revised policy on this page; Notify you via email or prominent notice on our Site (for significant changes). Your continued use of our Site or services after changes are posted constitutes your acceptance of the updated Privacy Policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at: Shane Hillestad dba Vestfold, 1455 41st Ave, San Francisco, CA 94122, Email: [email protected], Phone: (415) 969-6076

15. California Privacy Notice

We collect personal information for the purposes described in Section 2 of this Privacy Policy.

• Categories collected: Identifiers (name, email, phone number), Commercial information (services purchased), Internet/electronic activity (Site usage via Google Analytics), Professional information (business name, if provided)
• Sources: Directly from you (forms, appointments, communications), Automatically through Site usage (cookies, analytics), From third-party scheduling tools (Cal.com)
• Third parties shared with: Service providers (Stripe, Cal.com, Google Analytics, SMS providers), Legal and regulatory authorities (when required)

Sale of Information: Vestfold does NOT sell personal information and has not sold personal information in the past 12 months.

Sensitive Information: We do not use or disclose sensitive personal information for purposes other than those permitted under California law.