What we do
Business intelligence for companies without a data team.
Visibility
Dashboards & reporting
KPI dashboards your leadership actually opens, built on the metrics that drive your business rather than whatever your software happens to export by default.
Foundation
Data integration
Your POS, CRM, accounting, and operations systems joined into one source of truth, so two departments stop arriving at meetings with two different revenue numbers.
Leverage
Reporting automation
The recurring monthly and quarterly reports built once and scheduled, with approvals, alerts, and reminders handled by the system instead of by someone chasing people over email.
Track Record
Results from real projects.
Measurable outcomes from public-sector reporting systems, data enrichment pipelines, and revenue analytics.
Government
City of Culver City
75% time saved
Designed the City's real-time reporting ecosystem, integrating 100+ service metrics across 7 programs into dashboards leadership used to track KPIs and vendor performance. Cut manual reporting time by 75% and turned quarterly cycles into same-day insight.
City of Culver City Housing & Human Services, 2021–2025
Data Operations
Onetera Technologies
20x performance lift
Built the data ingestion and enrichment pipelines behind a 200+ organization research database, scaling asset production from 5 to 100+ per week and cutting production time 85%.
Onetera Technologies, 2025
Revenue Analytics
Body Suite Spa
7x ROAS
Built the tracking and attribution behind a paid campaign program that returned 7x on ad spend, making it clear which channels produced bookings and which were quietly losing money.
Body Suite Spa, 2024–2025
Programs
Three ways to engage.
Assess what you have, build what is missing, or hand off the reporting entirely. Most engagements start with an assessment.
Data Assessment
A short, scoped review of where your numbers live, what they cost you to produce, and what to fix first. Ends in a written roadmap.
- Systems & data source inventory
- KPI definition workshop
- Prioritized reporting roadmap
BI Build
We connect your systems and deliver working dashboards and automated reporting. You own everything at handover, in your own accounts.
- System integration & data pipelines
- KPI dashboard build
- Scheduled report automation
- Documentation & handover
Managed Reporting
For teams who want the reporting to simply arrive. We keep the pipelines healthy, extend the dashboards, and flag what moved.
- Pipeline monitoring & upkeep
- Monthly analysis & commentary
- New metrics and dashboard changes
How it works
Assess first, then build.
We do not start building dashboards before we understand where your numbers come from. That order is what keeps the result trustworthy.
Step 1
Discovery call
We learn how your business runs, which systems hold the data, and which decisions are being made blind. We will tell you honestly if we are not a fit.
Step 2
Data assessment
We inventory your systems, agree on what each KPI actually means, and hand back a prioritized roadmap. You can stop here and run it yourself.
Step 3
Build and connect
We wire the systems together, build the dashboards, and schedule the reports, working in your accounts so everything is yours from day one.
Step 4
Handover or retainer
You take it in-house with documentation and training, or we stay on to run and extend the reporting. Both are fine, and we will say which we think you need.
What People Say
Words from collaborators.
Feedback from leaders who've worked with me on real projects.
"[Vestfold] was dependable, thoughtful, and proactive, consistently taking ownership of complex projects and seeing them through with care and precision. Shane was a huge asset to our department, and his work has had a lasting impact on how Culver City shares information and serves the community."
Christina H.
Project Manager, Culver City Housing Authority
"[Vestfold] approached every project with genuine curiosity and a problem-solver's mindset, consistently delivering thoughtful solutions that moved our initiatives forward."
Sylvia J.
Civic Technology Leader, Onetera Technologies
FAQ
Answers, fast.
If your situation is unusual, book a call and we'll talk it through. Deeper answers in our guides.
What size company do you work with?
Small and medium enterprises, typically 10 to 200 people, in any sector. The common thread is not industry: it is that the numbers exist but nobody trusts them or can reach them quickly.
How long does an engagement take?
An assessment runs two to three weeks. A build typically delivers a working dashboard in four to six weeks, depending on how many systems must be connected.
What do we get back in time?
Our public-sector benchmark is a 75% cut in manual reporting time. Reports that took days to assemble by hand become dashboards that update on their own.
Do we own what you build?
Yes. Dashboards, connections, and documentation are built in your accounts and handed over. No proprietary layer, and no lock-in if you later hire an analyst.
Next step
Find out what your reporting is actually costing you.
Tell us which reports eat the most time and which decisions you are making without data. We will tell you what we would fix first.
No guarantees. No lock in. Ad spend and tool costs are always separate from our fees.
